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Stories, Trends, Sustainability
How fast do electric scooters go? UK speed guide
How fast do electric scooters go? UK speed guide
How fast do electric scooters go? You will see some advertised at 30mph or more, but in the UK the number that matters is 15.5mph (25km/h), and that is exactly... Read the full story
What range do you need in an electric scooter?
What range do you need in an electric scooter?
Wondering how far an electric scooter can really go? Pure Electric models cover around 44km to 90km on a single charge, but the right range is simply the one that... Read the full story
How much does an electric scooter cost? UK price guide
How much does an electric scooter cost? UK price guide
How much does an electric scooter cost? A Pure Electric scooter ranges from £399 to £899, with the price reflecting real differences in motor power, range, suspension and build. This... Read the full story
Air vs Escape: which Pure scooter is right for you?
Air vs Escape: which Pure scooter is right for you?
Air⁶ or Escape? One is our lightweight, dual suspension ride, refined for smooth everyday riding and ready to scale up to our longest range and most powerful motor. The other... Read the full story
Why Folding Matters in an E-Scooter
Why Folding Matters in an E-Scooter
When it comes to e-scooters, a foldable design can be a game-changer. It’s not just about convenience—it’s about having a versatile ride that fits seamlessly into your daily life. Pure... Read the full story
Who Are Pure Electric Scooters Made For?
Who Are Pure Electric Scooters Made For?
Electric scooters have quickly become a favourite for adults looking to add convenience, excitement, and versatility to their day-to-day lives. At Pure Electric, our adult electric scooters are crafted with... Read the full story
What Range Do You Need in an Electric Scooter?
What Range Do You Need in an Electric Scooter?
Riders around the world are embracing electric scooters for all kinds of journeys. At Pure Electric, we offer a range of models—like the Pure Air⁴, Air⁴ Pro, and Escape+—suited to... Read the full story
Adam Norris on the Future of Pure Electric
Adam Norris on the Future of Pure Electric
Adam Norris, the founder of Pure Electric and father of Formula 1 star Lando Norris, recently shared his bold vision for the future in an exclusive interview with The Times.... Read the full story
A day in the life of Dune - Pure Advance in Paris
A day in the life of Dune - Pure Advance in Paris
Dune works at Exposure (Pure’s PR Agency) in the Marais district of Paris filled with boutiques, galleries, cafés and restaurants. Following a photoshoot featuring Pure Scooters, she had the opportunity... Read the full story
Stella Mccartney Paris Fashion Show
Stella Mccartney Paris Fashion Show
Our Pure Advance scooters were featured as part of the Stella McCartney SS24 collection unveiling at Paris Fashion Show 2023. Find out more here. Read the full story
Artist and rider 3_Dumb
Artist and rider 3_Dumb
In a world where artistic inspiration can be found in the most unexpected places, Max's e-scooter has become an integral and convenient part of his daily life.  Read the full story
Why ride an electric scooter?
Why ride an electric scooter?
Electric scooters offer several benefits that make them a popular and sustainable mode of transportation in urban environments. One of the key advantages is their eco-friendliness, as electric scooters produce... Read the full story