Located opposite the iconic Spitalfields Market, in a historic building on the bustling Commercial Street. Our Pure Electric store in this prime location is shared across two floors with a showroom in the basement offering a huge range of e-bikes and e-scooters. We offer servicing packages for e-bike, pedal bike and e-scooter, as well as advice and tips from our expert staff.
All e-bikes bought in store come pre-built and ready to ride away on the same day. We’ll even help you get it to your car if you want to drive away.
Price Match Promise
Pure Electric is proud to offer our Price Match Promise. If you find an equivalent, in-stock e-bike or e-scooter, we’ll be pleased to match the price so you’re not left out of pocket. Find out if your matching product is eligible here.
Store Services
Built & ready to ride
All e-bikes bought in store come pre-built and ready to ride away on the same day. We’ll even help you get it to your car if you want to drive away.
Free e-bike test ride
Enjoy a no-strings-attached free e-bike test ride before you buy. Subject to available stock, take an e-bike out for a try around the block.
Finance available
Need to spread the cost of your e-bike or e-scooter? No problem! Access our finance options in-store, and our friendly staff will be on-hand to help if needed.
Service & Repair
Access Pure Electric’s expert service centre with servicing packages and support delivered by our expert specialists. Book an appointment today at our Spitalfields Store.
Tax free cycling
We offer tax-free cycling via government-backed schemes, such as Cyclescheme. Visit us in store to discuss how we can help, or check out our guide here.
Price Match Promise
Pure Electric is proud to offer our Price Match Promise. If you find an equivalent, in-stock e-bike or e-scooter, we’ll be pleased to match the price so you’re not left out of pocket. Find out if your matching product is eligible here.