This product is no longer available

We are taking a new turn in order to be able to participate 100% in the future of urban transport.

By moving away from the range of electric bikes and related brands, our goal is to be able to devote ourselves entirely to innovations in the field of electric scooters.

For further details consult our most popular FAQs below.


  • We have made the decision to focus solely on developing our own range of Pure scooters so that we can continue to provide innovative soloutions to urban tansport now, and in the years to come.

  • If you have previously purchased a product from Pure, your warranty will be honoured as per the original agreement at the point of sale.

    For any warranty claims, please contact our customer service team.

  • Our London Spitalfields Store is ready to welcome you. Call before you come to reserve an appointment.

    Another possibility is to call an electric bike repairer near you.

    You can take your e-bike to any e-bike repairer near you. Our customer service team can advise you and direct you to the specialist closest to you.


Discover how our new Pure Advance is innovating the world of micro-mobility, with a unique forward-facing format and flexible design for even better stability and convenience.

Discover Pure Advance