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Clothing

Never be caught out wearing the wrong kit with our practical and stylish e-bike and e-scooter wear. Pure Electric’s range of clothing includes jerseys, shorts, trousers, jackets and much more, so that you’re always prepared whatever the conditions. 

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Madison Stellar Men's Shorts

£49.99

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Altura Icon Short Sleeve Jersey Tokyo - 2020

£54.99

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Altura Icon Short Sleeve Jersey Tokyo - 2020 Altura Icon Short Sleeve Jersey Tokyo - 2020 Altura Icon Short Sleeve Jersey Tokyo - 2020 Altura Icon Short Sleeve Jersey Tokyo - 2020 Altura Icon Short Sleeve Jersey Tokyo - 2020
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Altura Firestorm Women's Waist Shorts - 2020

£59.99

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Madison Stellar Women's Short Sleeve Jersey

£31.99

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Madison Stellar Women's Short Sleeve Jersey Madison Stellar Women's Short Sleeve Jersey Madison Stellar Women's Short Sleeve Jersey Madison Stellar Women's Short Sleeve Jersey Madison Stellar Women's Short Sleeve Jersey Madison Stellar Women's Short Sleeve Jersey
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Madison Tour Men's Shorts

£29.99

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Madison Zenith Men's Short Sleeved Jersey

£34.99

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Madison Zenith Men's Short Sleeved Jersey Madison Zenith Men's Short Sleeved Jersey Madison Zenith Men's Short Sleeved Jersey Madison Zenith Men's Short Sleeved Jersey Madison Zenith Men's Short Sleeved Jersey Madison Zenith Men's Short Sleeved Jersey
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Altura Women's Firestorm Short Sleeve Jersey - 2019

£59.99

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Altura Womens Firestorm Short Sleeve Jersey - 2019 Altura Womens Firestorm Short Sleeve Jersey - 2019 Altura Womens Firestorm Short Sleeve Jersey - 2019 Altura Womens Firestorm Short Sleeve Jersey - 2019 Altura Womens Firestorm Short Sleeve Jersey - 2019
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Madison Stellar Women's Shorts

£49.99

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Madison Roam Men's Short Sleeve Jersey

£32.99

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Madison Roam Men's Short Sleeve Jersey Madison Roam Men's Short Sleeve Jersey Madison Roam Men's Short Sleeve Jersey Madison Roam Men's Short Sleeve Jersey Madison Roam Men's Short Sleeve Jersey Madison Roam Men's Short Sleeve Jersey
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Altura All Roads X Baggy Shorts - 2020

£59.99

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Altura All Roads X Baggy Shorts - 2020 Altura All Roads X Baggy Shorts - 2020 Altura All Roads X Baggy Shorts - 2020 Altura All Roads X Baggy Shorts - 2020 Altura All Roads X Baggy Shorts - 2020
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Altura Night Vision Short Sleeve Hi-Vis Jersey - 2020

£49.99

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Altura Night Vision Short Sleeve Hi-Vis Jersey - 2020 Altura Night Vision Short Sleeve Hi-Vis Jersey - 2020 Altura Night Vision Short Sleeve Hi-Vis Jersey - 2020 Altura Night Vision Short Sleeve Hi-Vis Jersey - 2020 Altura Night Vision Short Sleeve Hi-Vis Jersey - 2020
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Madison Zenith Men's Shorts

£59.99

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Madison Tech Tee Men's 77 Logo

£19.99

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Madison Stellar Reflective Men's Waterproof Jacket

£89.99

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Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket Madison Stellar Reflective Men's Waterproof Jacket
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Madison Freewheel Women's Shorts

£44.99

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Madison DTE Men's Waterproof Shorts

£69.99

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Madison Stellar Reflective Women's Waterproof Jacket

£89.99

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Madison Stellar Reflective Women's Waterproof Jacket Madison Stellar Reflective Women's Waterproof Jacket Madison Stellar Reflective Women's Waterproof Jacket Madison Stellar Reflective Women's Waterproof Jacket Madison Stellar Reflective Women's Waterproof Jacket Madison Stellar Reflective Women's Waterproof Jacket
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Madison Peloton Men's Bib Shorts

£39.99

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Madison Peloton Men's Bib Shorts Madison Peloton Men's Bib Shorts Madison Peloton Men's Bib Shorts Madison Peloton Men's Bib Shorts Madison Peloton Men's Bib Shorts
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Reflective Trouser Clips (Pair)

£4.99

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Reflective Trouser Clips (Pair)
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Bright Vest (Size L/XL)

£4.99

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Bright Vest (Size L/XL)
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Bright Vest (Size S/M)

£4.99

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Bright Vest (Size S/M)
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Altura Women's Progel 2 Waist Tights

£59.99

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Altura Women's Progel 2 Waist Tights Altura Women's Progel 2 Waist Tights Altura Women's Progel 2 Waist Tights Altura Women's Progel 2 Waist Tights Altura Women's Progel 2 Waist Tights
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Altura Women's Nightvision Cyclone Jacket - 2019

£99.99

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Altura Women's Nightvision Cyclone Jacket - 2019 Altura Women's Nightvision Cyclone Jacket - 2019 Altura Women's Nightvision Cyclone Jacket - 2019 Altura Women's Nightvision Cyclone Jacket - 2019 Altura Women's Nightvision Cyclone Jacket - 2019
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Altura Women's Nevis Hi-Vis Jacket - 2019

£59.99

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Altura Womens Nevis Hi-Vis Jacket 2019 Altura Womens Nevis Hi-Vis Jacket 2019 Altura Womens Nevis Hi-Vis Jacket 2019 Altura Womens Nevis Hi-Vis Jacket 2019 Altura Womens Nevis Hi-Vis Jacket 2019
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Altura Women's Nightvision Tornado Jacket - 2019

£119.99

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Altura Womens Nightvision Tornado Jacket - 2019 Altura Womens Nightvision Tornado Jacket - 2019 Altura Womens Nightvision Tornado Jacket - 2019 Altura Womens Nightvision Tornado Jacket - 2019 Altura Womens Nightvision Tornado Jacket - 2019
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Altura Nightvision DWR Waist Tights

£64.99

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Altura Nightvision DWR Waist Tights
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Altura Nightvision Thunderstorm Reflective Jacket - 2018

£139.99

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Altura Nightvision Thunderstorm Reflective Jacket - 2018 Altura Nightvision Thunderstorm Reflective Jacket - 2018 Altura Nightvision Thunderstorm Reflective Jacket - 2018 Altura Nightvision Thunderstorm Reflective Jacket - 2018 Altura Nightvision Thunderstorm Reflective Jacket - 2018
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Altura Nevis Hi-Vis Jacket - 2019

£59.99

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Altura Nevis Hi-Vis Jacket - 2019 Altura Nevis Hi-Vis Jacket - 2019 Altura Nevis Hi-Vis Jacket - 2019 Altura Nevis Hi-Vis Jacket - 2019 Altura Nevis Hi-Vis Jacket - 2019
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Madison Roam Men's Softshell Jacket

£69.99

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Madison Roam Men's Softshell Jacket Madison Roam Men's Softshell Jacket Madison Roam Men's Softshell Jacket Madison Roam Men's Softshell Jacket Madison Roam Men's Softshell Jacket Madison Roam Men's Softshell Jacket
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Madison Isoler Insulated Reversible Men's Jacket

£99.99

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Madison Isoler Insulated Reversible Men's Jacket Madison Isoler Insulated Reversible Men's Jacket Madison Isoler Insulated Reversible Men's Jacket Madison Isoler Insulated Reversible Men's Jacket Madison Isoler Insulated Reversible Men's Jacket
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Madison Stellar Men's Trousers

£64.99

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Madison Road Race Super Light Men's Waterproof Soft Shell Jacket

£109.00

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Madison Road Race Super Light Men's Waterproof Soft Shell Jacket Madison Road Race Super Light Men's Waterproof Soft Shell Jacket Madison Road Race Super Light Men's Waterproof Soft Shell Jacket Madison Road Race Super Light Men's Waterproof Soft Shell Jacket Madison Road Race Super Light Men's Waterproof Soft Shell Jacket Madison Road Race Super Light Men's Waterproof Soft Shell Jacket
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Madison Zena Women's Softshell Jacket

£89.99

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Madison Isoler Insulated Reversible Women's Jacket

£99.99

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Madison Sportive Men's Windproof Gilet

£49.99

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Madison Sportive Men's Softshell Jacket

£79.99

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Madison Peloton Men's Waterproof Jacket

£89.99

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