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Pure Flux One Electric Hybrid Bike

Pure Flux One electric bike is the only e-bike you need to consider for everyday e-biking. Lightweight, fast-charging and built with a low-maintenance Gates Carbon Drive™, it's perfect for the urban commute, fun leisure rides and everything in between. In short, it's the best value-for-money e-bike you'll ever own.

  • Lightweight
    Only 17.5kg
  • Easy to ride
    Fit the battery, pedal and go
  • Clean & low maintenance
    Oil-free Gates Carbon Drive™
  • Pure support
    Service centres nationwide

Pure Flux One resets expectations, recapturing the simple joy and fun of cycling. Easy to ride and lightweight, Flux One is designed around the innovative Gates Carbon Drive™, a powerful, smooth rear hub motor, and an easy-to-charge bottle-style battery system. It can deliver up to 40km / 25mi of assisted range from its easily removable battery and is an e-bike that you'll want to ride day in, day out thanks to its carefully designed rider position and contact points. 

Read about e-bike finance options in more detail here. Click HERE to download the set-up and care guide

One size for many riders

Our carefully designed frame is single size, specially designed to suit riders ranging from 5’7” / 1.7m to 6’2” / 1.88m in height, which covers both Medium and Large frame sizes on a typical bike size chart. If you’re unsure about whether you’ll find a comfortable fit on the Pure Flux One, simply pay one of our nationwide showrooms a visit and test ride one, or give us a call on 020 8080 3448 to talk to a product expert.

Ideal For

Urban riders, commuters, leisure riders

Key Features

  • Lightest e-bike in its class at just 17.5kg
  • Up to 40km / 25mi tested assisted range, perfect for urban commuting and leisure riding
  • Easily removable but secure lightweight bottle-style battery - five hour charge time, 80% charge in just three hours
  • 250W rear wheel hub motor system with three assistance settings (15, 20 and 25km/h cut-offs)
  • Oil and rust-free, low maintenance Gates Carbon Drive™
  • Intuitive handlebar-mounted control unit
  • Sleek Pure Flux One 6061-grade alloy frame with mudguard eyelets, one size fits riders 5'7"/1.7m - 6'2"/1.88m tall (M-L)
  • Comfortable rider position, perfect for everyday use
  • Disc brakes for all-weather performance and control
  • Premium grippy, robust Maxxis Overdrive Excel tyres with low rolling resistance
  • Features comfortable KNUS saddle, ergonomic handlebar grips and textured brake levers
  • Click Here to download the set-up and care guide

SKU: BIPUR0001-15845

  • Maximum Speed
    15.5 mph / 25 km/h
    Maximum Range
    The distance that you can travel on a single charge. This can be influenced by terrain, riding style and environmental factors.
    25 miles / 40 km
    Frame Material
    Metal aluminum frames are strong, reliable and cost-effective. Carbon frames offer greater stiffness and less weight, but are more expensive.
    Aluminium Alloy 6061-T6 heat treated
    17.5 kg
    Motor Power
    The rated power output of the motor. The higher the wattage then the higher the power consumption will be.
    250 W
    Motor Model
    Vision GM110
    Torque Output
    35 Nm
    Battery Model
    Samsung cells
    Battery Capacity
    The amount of charge that a battery can hold, measured in Watt-hours. The larger the numer of Watt-hours, the greater the potential range of the e-bike.
    7Ah / 252Wh
    2A Charger
    Battery Recharging Time
    5 Hours (80% in 3 Hours)
    Range Extender
    Some e-bikes can be fitted with an extra battery to extend riding time and travel further.
  • Brakes
    NUTT cable disc
    Semi-integrated ZS44 for 1 1/8" steerer
    Aluminium riser bar, width: 640mm, backsweep: 6°, rise: 25 mm
    Handlebar Grips
    Locking system, Kraton rubber
    Maxxis Overdrive Excel with SilkShield puncture resistance. 700C x 35mm
    Front Hub
    Modus C+C bearing, 36H, nutted axle
    Rear Hub
    Vision 250W brushless hub motor, 36H
    28mm depth double-wall aluminium, 18mm internal width, 36H
    6061 Aluminium, 27.2 x 350mm
    KNUS DS2425
    Pure, aluminium for disc brake
    Zoom, 6061 aluminium. +/- 7 degrees x 90mm, 31.8mm clamp
  • Crankset
    The crankset is the set of toothed rings and the cranks in the middle of a bike. Rings with fewer teeth are easier to pedal, while rings with more teeth enable you to travel faster.
    Gates CDN Centreline, 55T. 170mm crank arms
    Gates CDC Centreline, 22T
    Number Of Gears
    Gates Carbondrive CDN Centreline belt
  • Front Light Type
    Not included
    Rear Light Type
    Not included
    Not included
    Kick Stand
    Not included
    Wellgo aluminium
    Pannier Rack
    A pannier rack allows pannier bags to be added, which is a classic storage solution for riders who need to transport a lot of gear.
    Not included
  • Display
    Kingmeter for Pure, LCD

Your purchase of this e-bike includes a statutory warranty against non-conformity defects in material and in workmanship which begins from the date you physically receive the e-bike.

Additionally, your purchase also includes a seller’s warranty starting on the same date as detailed below: 

  • Electronics components, suspension forks or suspension units are covered by a 2 year warranty term for non-conformity
  • Frames and rigid forks are covered by a 3 year warranty term for non-conformity. 

This warranty covers the cost of labour for repairing non-conformities carried out at a Pure Electric store. This warranty requires you to a free safety check at any of our Pure Electric stores that should be completed after around 20 hours of use of your product to ensure that it is functioning efficiently, for example the function and interaction of componentry fitted to your e-bike.  Please call your local Pure Electric store or our helpline to book this check up. Failure to have this check performed may invalidate the seller’s warranty.

Your warranty cannot be used if the part which is submitted for servicing:

  • demonstrates signs of misuse or mishandling as a result of not following the instructions set out in the product manual(s). This includes but not limited to inappropriate use, maintenance or storage, or the opening, disassembly or modification of the e-bike with non-licensed or non-original parts or by a non-licensed person
  • demonstrates signs of crash damage such as having been involved in accident or reckless / intentional damages

Normal wear and tear is not covered by your warranty.

If you have a question related to this warranty, call the Pure Electric Helpline so we can discuss the available options. Please retain your proof of purchase for reference when making enquiries on this warranty. We may also request the serial numbers from the frame or other components to assist with production traceability and verification.


If you need further support then contact Pure Electric via email help@pureelectric.com or call 020 8080 3448

Electric Bike Delivery

UK and Northern Ireland
Delivery to UK & Northern Ireland on our e-bikes is FREE and in 3 working days.

Note: Certain regions our delivery services maybe impacted by COVID and slightly delayed.

Republic of Ireland
Delivery to the Republic of Ireland is charged at £9.99 and takes up to 3-5 working days to arrive.

Import Charges from 1st January 2021

All Republic of Ireland orders will be shipped with Delivery Duty Unpaid. Prior to the delivery of your order, the carrier delivering will be in contact with you to provide a link to pay any excise, VAT and customs clearance fees. Any orders above €150 will also incur additional import duty charges.

Please note: Accessories ordered with e-bikes may come in separate deliveries.

Store Click & Collect

Not around to accept a delivery? We offer free click & collect in all our UK stores. Simply purchase your item online to secure stock and collect it from your local Pure Electric store.

Your order will be ready within 3 working days and we’ll be in touch when it's available to collect.

International Ordering & Delivery

We currently only take orders from the UK and Ireland. Please see our Ordering & Delivery page for more details.

Built & Ready To Ride

When you order an e-bike from us, it’ll be built and inspected by a qualified member of the Pure Electric team before being boxed up and sent to you. Once delivered, all you’ll need to do is use the supplied Pure Electric multitool to straighten the handlebars and attach the pedals.


You have 30 days from the date in which your product has been delivered to return your product.

To obtain a full refund, the goods must be returned in an “as new” condition, unridden with all parts, manuals and accessories included in the original box and packaging.

To find out more information and how to return your items please visit our returns page.

Store Stock

Please click here to see if there is stock available in one of our stores. Unfortunately we are unable to reserve store stock, this is available on a first come, first-serve basis.

The lightest e-bike in its class

Worried about your e-bike being too heavy? Pure Flux One bucks the trend with a class-leading 17.5kg weight. Light enough to be nimble and fun to ride, and carriable when you need it, Flux One strikes the optimum balance for an e-bike of its type.

The easiest e-bike experience

Pure Flux One is the easiest e-bike you’ll ever ride. The 250W hub-drive motor offers three uncomplicated power modes for powerful electric pedal assistance, while the easy-to-fit, fast-charging battery keeps your ride powered with minimal fuss.

All The Extras...

Power for every ride

The 250W hub-drive motor delivers powerful pedal assistance up to 15, 20 and 25km/h, so you easily can tune your ride to suit you. Its seamless power transition and low resistance are hallmarks of outstanding quality - putting you ahead of stop-start traffic and never holding you back.

An ultra-convenient power source

Flux One's bottle-style battery is simple to remove from its key locked anti-theft housing, while it can be fully charged from empty in five hours (or charged to 80% in just three hours). Extensively tested, it delivers up to 40km / 25mi of assistance for those everyday journeys, commutes and weekend rides.

Reliable. Comfortable. Beautiful.

Come rain or shine, smooth asphalt or potholed tarmac, Flux One's aluminium frame is strong, durable and rust-resistant. It rides smoothly and comfortably too, with a rider position that maximises comfort without sacrificing efficiency or speed, and looks great too.

All-weather control and safety

For maximum all-weather performance and safety, Pure Flux One comes equipped with powerful disc brakes. Compared to traditional rim-style brakes, disc brakes offer more reliable performance in wet weather – so you’ll always be in control no matter what the conditions throw at you.

More grip. Less punctures.

Punctures are any cyclist’s worst nightmare. From broken glass to thorns and potholes, hazards can lurk behind every corner. Pure Flux One tackles this head-on, coming fitted with high-quality grippy Maxxis Overdrive Excel tyres complete with SilkShield puncture resistance technology.

Stand out from the crowd

Flux One has been designed to help you ride safer. The 360-degree reflective decals mean that you're easily seen by others, and the wheel rims also feature bright reflective markers to create a rotating visual cue to draw the observer’s eye. Let’s face it, though – it looks cool too.

*Representative Example. Only available to UK residents over 18, subject to terms and conditions.