Bird One electric scooter launches in UK – exclusively at Pure Electric

Pure Electric is proud to announce the arrival of the Bird One to the UK, the most advanced electric scooter born in the rental market, now available to pre-order for private ownership. 

The new arrival comes as Pure Electric becomes the exclusive retailer of Bird e-scooters in the UK.

About the Bird One

The Bird One is one of the most extensively tested e-scooters in the world, having been developed originally for the rigours of the rental market, and been exposed to use in 130 cities across five continents. Alongside that global pedigree, the One benefits from Bird’s unique perspective as a rental operator, with insight into rider habits and behaviours that help it to stay one step ahead of the game.

The e-scooter, designed and developed at Bird’s leading development centre in California, USA, boasts a 40km (25mi) claimed range, while its thoroughly tested 300W front wheel motor is capable of propelling the rider up to 29km/h (18mph), while the electronics are controlled by the One’s ‘brain’ on top of the stem.

The brain houses the major management systems of the One, and features both GSM and Bluetooth connectivity. This enables the owner to remotely access their One, immobilise and unlock their device, as well as track its location in the event of theft, and automatically update firmware using the advanced Bird companion app. 

Built to the highest safety and manufacturing standards – the One has 31 safety and manufacturing certificates to its name – the frame is constructed of strong steel-reinforced aluminium with a large grippy deck for sure footedness. The large 9 inch wheels are fitted with ‘semi-solid’ tyres (a thick, fully puncture-proof outer layer with a small air-filled cavity inside), which are said to bring a higher quality ride without compromising reliability.


At the same time, the One achieves an IP34 ingress rating, making it effectively splashproof and able to handle rain showers, with cover provided by its two year limited warranty (two years coverage for the body, six months for the electronics and 30 days on wear and tear items).

Availability and price

The Bird One is available for pre-order today, in Jet Black, Sonic Silver and Electric Rose colourways, exclusively from Pure Electric online, for £999.00, including free delivery.

Pre-order Bird One now

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